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Black Friday - Most Wanted Gifts

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    Discover the jewellery everyone’s been wishing for. These are our most giftable pieces — handpicked from our bestsellers and customer favourites. Perfect for treating your loved ones (or yourself), each one is designed to look real, last longer, and make someone feel so special.

    ✨ Tarnish-free + diamond simulants 💎 Hypoallergenic & gentle on skin 🎁 Signature gift box, dust bag + cleaning cloth included with every order.

    SALE
    Brilliant Cut Bundle Gold
    £250 £159
    SALE
    Brilliant Cut Bundle Silver
    £233 £149
    SALE
    Brilliant Cut Gifting Bundle Gold
    £272 £155
    SALE
    Brilliant Cut Gifting Bundle Silver
    £262 £149
    SAVE WITH SETS 🔥
    Azelia Necklace & Bracelet Set
    £144 £125
    SAVE WITH SETS 🔥
    Azelia Tennis Bracelet Set
    £169 £129
    SALE
    Adjustable Clover Ring Gold
    £110 £75
    SALE
    Adjustable Clover Ring Silver
    £110 £75
    SALE
    Adjustable Pear x Heart Ring Gold
    £110 £75
    SALE
    Adjustable Pear x Heart Ring Silver
    £105 £69
    SALE
    Olea Brilliant Cut Earring Trio Set Gold
    £193 £99
    SALE
    Olea Brilliant Cut Stud Earrings Silver Set
    £193 £99
    Arabella Earring Set Gold
    £78
    Arabella Earring Set Silver
    £78
    SALE
    Brilliant Cut Tennis Bracelet 2.5mm Gold
    £84 from £62
    SALE
    Brilliant Cut Tennis Bracelet 2.5mm Silver
    £84 from £62
    CUSTOMISE ME
    Mini Charm Necklace
    £50
    SALE
    Tennis Chain Necklace Luxe Gold
    £269 from £209
    SALE
    Tennis Chain Necklace Luxe Silver
    £259 from £199
    MADE TO ORDER
    Toi et Moi Birthstone Necklace
    £160 £109
    SALE
    Brilliant Cut Tennis Bracelet 4mm Gold
    £82 from £59
    SALE
    Brilliant Cut Tennis Bracelet 4mm Silver
    £82 from £59
    BESTSELLER
    Camilia Emerald Cut Stud Earrings Gold
    £79 £59
    BESTSELLER
    Camilia Emerald Cut Stud Earrings Silver
    £75 £55
    SALE
    Edda Oval Cut x Halo Necklace Gold
    £94 £74
    Sold Out
    Edda Oval Cut x Halo Necklace Silver
    £94 £72
    SALE
    Elain Illusion Earrings Gold
    £97 £69
    SALE
    Elain Illusion Earrings Silver
    £97 £69
    SALE
    Elodie Huggie Earring Set Gold
    £92 £68
    Sold Out
    Elodie Huggie Earring Set Silver
    £92 £68
    SALE
    Emerie Clover Necklace Silver
    £95 £65
    Sold Out
    Faira Pear Cut Necklace Gold
    £82
    Sold Out
    Faira Pear Cut Necklace Silver
    £82
    Sold Out
    Forever Rose Necklace
    £75 £49
    SALE
    Gothic Cross Necklace Set Gold
    £129 £79
    GOING FAST 🔥
    Gothic Cross Necklace Set Silver
    £129 £79
    Sold Out
    Honore Toi et Moi Bundle
    £184 £135
    SALE
    Honore Toi et Moi Necklace
    £89 £65
    SALE
    Huggie Hoop Stacking Set Gold
    £88 £49
    SALE
    Huggie Hoop Stacking Set Silver
    £88 £49

    BLACK FRIDAY | SALE NOW ON

    BLACK FRIDAY | SALE NOW ON

    BLACK FRIDAY | SALE NOW ON

    BLACK FRIDAY | SALE NOW ON

    BLACK FRIDAY | SALE NOW ON

    BLACK FRIDAY | SALE NOW ON

    BLACK FRIDAY | SALE NOW ON

    BLACK FRIDAY | SALE NOW ON

    BLACK FRIDAY | SALE NOW ON

    BLACK FRIDAY | SALE NOW ON

    Why Our Diamond Simulant Jewellery Is the Smarter, Safer Choice

    High-Quality, High-Carbon Stones

    Our diamond simulants are crafted using premium high-carbon materials that mimic the brilliance, clarity and hardness of natural diamonds. You get a dazzling look that’s nearly impossible to tell apart from the real thing, all without the hefty price tag.

    Sustainable and Smart

    Our simulants are kinder to the planet. No destructive mining, no unnecessary waste. Plus, with significantly lower prices than natural diamonds, you can invest in jewellery that fits your style and budget. It’s guilt-free glamour, every day.

    Safer to Wear, Wherever Life Takes You

    Wearing expensive diamonds can be risky, especially when travelling, on holiday or out in public. Our simulant jewellery offers peace of mind without sacrificing luxury. You can enjoy stunning sparkle without the stress of losing or damaging a costly stone.

    Free Shipping

    Free Shipping Worldwide

    60,000+ Happy Customers

    60,000+ Happy Customers

    Tarnish-Free

    Tarnish-Free

    1 Year Warranty

    1 Year Warranty